Prior Auth is Done. Steerage is Healthcare's Last Battleground
CMS Administrator Dr. Mehmet Oz announces a new initiative to roll back prior authorizations at the HHS building in Washington, D.C. on June 23, 2025. Rebecca Pifer/Healthcare Dive.
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When the next wave of QHIN RFPs hits the market in 2025, evaluators won't only be asking "Can you exchange data?" They'll be asking "Can you guarantee your member experience?" The difference will determine winners and losers in a market approaching nationwide scale.
Read Full ArticleCMS Administrator Dr. Mehmet Oz announces a new initiative to roll back prior authorizations at the HHS building in Washington, D.C. on June 23, 2025. Rebecca Pifer/Healthcare Dive.
Your members are booking appointments on Zocdoc. You're paying the out-of-network bills. Zocdoc is collecting subscription fees from the providers who are draining your network. And somehow, this has become the accepted status quo in healthcare consumer experience.
Every health plan executive knows the frustration: you spend millions building comprehensive provider networks, invest in directory accuracy initiatives, and create member portals with sophisticated search capabilities.